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Owned Channels & Patient Base

Email Marketing & Newsletters

Ongoing email to your patient base — newsletters, promotions, and education.

What to expect Mixed

Partly trackable, partly long-term.

  • Brings back past patients
  • Builds awareness for later
  • Keeps current patients coming back
What it is

Ongoing email to your patient base — newsletters, promotions, and education.

Why it matters

Placeholder — why Email Marketing & Newsletters matters for ophthalmology practices.

What good looks like

Placeholder — what doing Email Marketing & Newsletters well looks like.

Watch out for

Placeholder — common pitfalls with Email Marketing & Newsletters.